Gini London
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black v neck pocket smock midi dress by gini london
Effortlessly chic and undeniably comfortable, this black midi dress features a flattering V neckline and relaxed smock silhouette that skims the body beautifully. Practical patch pockets add everyday functionality without compromising style. Perfect for layering or wearing solo, this versatile piece transitions seamlessly from...- £29.40
£42.00- £29.40
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- Black
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burgundy stripe loose fit shirt by gini london
Effortless elegance in a relaxed silhouette. This burgundy stripe shirt features a loose fit that moves with you, crafted for comfort without compromising on style. The classic stripe pattern adds visual interest to your everyday wardrobe, while the generous cut ensures all-day ease. Perfect...- £32.00
- £32.00
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- Burgundy
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brown fashion tailoring gold button blazer by gini london
Elevate your wardrobe with this sophisticated brown blazer, crafted with precision tailoring and finished with lustrous gold buttons. The structured silhouette delivers timeless elegance, perfect for layering over dresses or pairing with tailored trousers. A versatile investment piece that transitions seamlessly from office to...- £42.00
- £42.00
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- Brown
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navy drawstring pinstripe wide leg jogger by gini london
Upgrade your casual wardrobe with these effortlessly stylish Navy Drawstring Pinstripe Wide Leg Joggers. Designed with a flattering wide-leg silhouette and classic pinstripe pattern, these trousers combine comfort and sophistication for everyday wear. The adjustable drawstring waistband ensures a comfortable fit, while the relaxed...- £34.00
- £34.00
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- Navy
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green v neck spot print button front blouse by gini london
Refresh your everyday wardrobe with this effortlessly stylish Green V-Neck Spot Print Button Front Blouse. Featuring a delicate all-over spot print on a soft green backdrop, this feminine blouse is designed with a flattering V-neckline, elegant gathered detailing, and decorative button-front accents. The long...- £28.00
- £28.00
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- Green
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blue floral print ruffle front blouse by gini london
Elevate your everyday wardrobe with this charming blue floral print blouse. The delicate ruffle front detail adds feminine movement and visual interest, while the soft print brings a fresh, modern edge to classic styling. Perfect for layering or wearing solo, this versatile piece transitions...- £35.00
- £35.00
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- Blue
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rust tie shoulder relaxed fit belted maxi dress by gini london
Effortless elegance meets statement style with this rust trapeze maxi dress. The tie shoulder detail adds a playful twist to the relaxed silhouette, while the flowing fabric skims the body for all-day comfort. Perfect for warm-weather occasions, from casual brunches to evening gatherings. The...- £30.80
£44.00- £30.80
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- Rust
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beige strappy cross back airflow oversized dress by gini london
Keep it cool and effortlessly chic in our Crisscross Maxi Dress. Designed for warm-weather ease, this airy dress features a relaxed silhouette with a minimalist front and a playful crisscross back detail. The flowy, ankle-grazing length and subtle side slits offer both comfort and...- £19.60
£28.00- £19.60
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- Beige
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blue abstract wrap elasticated waist midaxi dress by gini london
This Blue Abstract Wrap Midaxi Dress features an elasticated waist for a comfortable, flattering fit. Its bold abstract pattern adds a vibrant touch to your casual wardrobe, while the wrap design offers easy wear and a stylish silhouette. Perfect for everyday wear or relaxed...- £37.80
£54.00- £37.80
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- Blue
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mono stencil linen mix belted trapeze dress by gini london
Striking geometric print meets relaxed elegance in this linen-mix trapeze dress. The bold mono stencil pattern commands attention while the airy fabric keeps you cool and comfortable. A defined waist belt cinches the silhouette, creating flattering shape without sacrificing ease of movement. Perfect for...- £40.60
£58.00- £40.60
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- Mono Print
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chocolate border print resort shirt by gini london
Escape to effortless style with this striking resort shirt. The chocolate border print adds visual intrigue to a relaxed silhouette, perfect for holiday getaways or laid-back weekends. Crafted for comfort, it's your go-to piece for warm-weather dressing that feels as good as it looks....- £22.40
£32.00- £22.40
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- Chocolate
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marshmallow cotton embroidered skater maxi skirt by gini london
Effortlessly chic and undeniably comfortable, this marshmallow cotton skater maxi skirt combines soft, breathable fabric with striking embroidered detailing. The voluminous skater silhouette creates beautiful movement with every step, while the maxi length delivers timeless elegance. Perfect for layering over basics or pairing with...- £31.50
£45.00- £31.50
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- Off White
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black linen mix oversized button through shirt by gini london
Black Linen Mix Oversized Button Through Shirt Effortless style meets everyday comfort in this relaxed linen-mix shirt. The oversized cut drapes beautifully for a laid-back silhouette, while the button-through design offers versatile layering options—wear it open as a cover-up or buttoned for a polished...- £22.40
£32.00- £22.40
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- Black
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black jersey lace ruffle tie front blouse by gini london
Effortlessly chic and undeniably bold, this black jersey blouse pairs soft comfort with statement-making style. Delicate lace ruffles frame the tie front, creating a flattering silhouette that works equally well dressed up for nights out or layered casually for everyday wear. The lightweight jersey...- £28.00
- £28.00
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- Black
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pink broderie anglaise frill sleeve top by gini london
Romantic ruffles meet intricate broderie anglaise in this charming pink cami top. The delicate eyelet detailing adds texture and visual interest, while the ruffled neckline brings playful movement to your everyday look. Perfect layered under a blazer or worn solo on warmer days, this...- £19.60
£28.00- £19.60
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- Pink
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pink watercolour floral print a line maxi skirt by gini london
Effortless elegance meets artistic flair in this stunning A-line maxi skirt. Soft watercolour florals in blush pink tones create a romantic, eye-catching print that transitions seamlessly from day to night. The relaxed A-line silhouette flatters every figure while the flowing maxi length adds movement...- £26.60
£38.00- £26.60
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- Pink
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light blue pleat wide leg jean by gini london
Light Blue Pleat Wide Leg Jean Effortless style meets contemporary silhouette with this light blue wide-leg jean. Featuring distinctive front pleats that add dimension and movement, this pair offers a relaxed yet refined fit perfect for everyday wear. The soft light wash complements any...- £28.00
£40.00- £28.00
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- Light Blue
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blue pleat wide leg jean by gini london
Effortless style meets comfort in these blue wide-leg jeans, featuring distinctive front pleats for a contemporary silhouette. Crafted from quality denim, they offer a relaxed fit that flatters while maintaining structure. Perfect for casual weekends or dressed-up occasions, these versatile jeans transition seamlessly from...- £28.00
£40.00- £28.00
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- Blue
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khaki denim shorts by gini london
Crafted from durable denim in a versatile khaki tone, these shorts offer effortless style for warm weather. The classic cut provides comfortable everyday wear, while the timeless colour pairs easily with tees, shirts, and knitwear. Perfect for casual outings, weekend adventures, or relaxed layering....- £19.60
£28.00- £19.60
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- Khaki
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olive green twist front bikini bottom by gini london
Flattering twist-front design creates a sculpted silhouette while the rich olive green hue complements all skin tones. Crafted from premium swimwear fabric with excellent stretch and recovery, this bikini bottom offers reliable support and comfort for beach days and poolside lounging. The high-waisted cut...- £12.60
£18.00- £12.60
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- Olive Green
Gini London began as a bohemian market stall in Camden and Spitalfields and has since grown into a celebrated womenswear label loved by style enthusiasts across the UK and beyond. From its market roots, the brand has always stayed true to its founding values — elegance, sophistication and versatility.
Every piece is designed to flatter every shape, with a range that spans figure-enhancing bodycon dresses, graceful midi A-lines and relaxed oversized trousers. The collections are curated to take you effortlessly from casual daywear to elevated evening looks — wherever the day or night takes you.
Whether you're dressing for the office, a summer garden party, a night out for cocktails or a day at the races, Gini London has a style to match the moment. Versatile, wearable and always considered, it's fashion designed for real women and real occasions — with the elegance and flair that has defined the brand from the very beginning.
